Terms and Conditions
Effective Date: 9 July 2026
1.1 Welcome to DreamMaker™.
DreamMaker™ is a business platform owned and operated by 11X Pty Ltd
(ABN: 81 649 529 ) ("DreamMaker", "11X", "we", "our" or "us").
The DreamMaker Platform combines licensed software infrastructure provided by HighLevel, Inc. ("GHL") with DreamMaker's own custom configurations, templates, workflows, automations, integrations, branding and support services to create a business platform designed to help organisations manage customer relationships, streamline operations, automate workflows and connect their business systems (the "Platform")
1.2
The Platform provides a range of business tools and services, which may include customer relationship management (CRM), websites, funnels, forms, calendars, marketing, communications, workflow automation, reporting, integrations and other features designed to help businesses operate more efficiently.
1.3
Your use of the Platform is governed by:
(a) your Proposal, Quote, Order Form or Subscription (where applicable);
(b) these Terms & Conditions; and
(c) our Privacy Policy,
(together referred to as the "Agreement").
1.4
By creating an account, purchasing a subscription, accessing or using the Platform, you acknowledge that you have read, understood and agree to be bound by this Agreement.
If you do not agree with this Agreement, you must not access or use the Platform.
1.5
If you access or use the Platform on behalf of a company, business or other organisation, you confirm that you have the authority to bind that entity to this Agreement. In that case, references to "you" include both you and that entity.
1.6
DreamMaker may update this Agreement from time to time to reflect changes to our Services, technology, legal obligations or business practices. Any changes will become effective when published on our website or otherwise made available to you.
Your continued use of the Platform after any changes take effect constitutes your acceptance of the updated Agreement.
1.7
If there is any inconsistency between the documents that make up this Agreement, they will take precedence in the following order:
(a) your Proposal, Quote, Order Form or Subscription;
(b) these Terms & Conditions; and
(c) our Privacy Policy.
2. Our Philosophy
At DreamMaker, we believe technology should simplify business, not complicate it.
Our goal is to provide practical tools that help businesses work more efficiently, reduce repetitive administration and create more time for meaningful work.
We design systems that support the way businesses operate, rather than expecting businesses to adapt to unnecessary complexity.
3. Definitions
For these Terms:
Account means your registered DreamMaker account.
Client means the individual, business or organisation that has entered into an agreement with DreamMaker.
Content means any information, documents, text, images, videos, files, customer data or other material uploaded to the Platform.
DreamMaker means DreamMaker™ and its related services.
Platform means the DreamMaker software platform, websites, applications, automations, portals and related services.
Services means any products or services supplied by DreamMaker, including software subscriptions, websites, automation, integrations, consulting, implementation, training and support.
Subscription means any recurring plan or licence providing access to DreamMaker services.
User means any individual authorised by the Client to access the Platform.
Website means any website owned or operated by DreamMaker.
4. Eligibility
To use DreamMaker you must:
be at least 18 years of age;
have the legal authority to enter into a binding agreement;
provide accurate and current information when registering an account; and
comply with all applicable laws while using the Platform.
If you are registering on behalf of a company or organisation, you confirm that you have authority to bind that organisation to these Terms.
5. About DreamMaker
DreamMaker provides a cloud-based business platform together with related services designed to support business operations.
Depending on your subscription or agreement, DreamMaker may include features such as:
Customer Relationship Management (CRM)
Websites
Landing Pages
Online Forms
Sales Pipelines
Calendars and Appointment Booking
Email Marketing
SMS Communication
Workflow Automation
Reporting and Dashboards
Membership Areas
Online Payments
Client Portals
Integrations with third-party applications
Training and Support
Features available to you may vary depending on your subscription, project scope or purchased services.
We continually improve DreamMaker and may add, modify, replace or discontinue features from time to time.
6. Creating an Account
To access certain Services, you must create a DreamMaker account.
When creating an account, you agree to:
provide accurate and complete information;
keep your contact details up to date;
maintain the confidentiality of your login credentials;
prevent unauthorised access to your account; and
notify us immediately if you become aware of any unauthorised use.
You are responsible for all activities carried out using your account unless caused by our negligence or security breach.
7. Authorised Users
If your subscription permits multiple users, you are responsible for:
managing user access;
ensuring authorised users comply with these Terms;
removing access for users who no longer require it; and
all activities performed by authorised users under your account.
DreamMaker may place limits on the number of users permitted under particular subscription plans.
8. Acceptable Use
You agree to use DreamMaker responsibly and lawfully.
You must not use DreamMaker to:
engage in illegal, fraudulent or deceptive activities;
send unsolicited or spam communications;
upload viruses, malware or malicious code;
interfere with the operation or security of the Platform;
attempt to gain unauthorised access to any system or data;
infringe another person's intellectual property rights;
upload content that is defamatory, abusive, threatening or unlawful;
distribute harmful or misleading information;
use the Platform in a way that disrupts other users; or
attempt to reverse engineer, copy or exploit the Platform except where permitted by law.
9. Platform Usage Limits
DreamMaker is designed to support genuine business operations and fair access for all clients.
To help maintain the performance, security and reliability of the Platform, you agree not to use DreamMaker in a manner that places unreasonable or excessive demands on system resources.
This includes, but is not limited to:
excessive API requests or automated activity;
bulk messaging beyond normal business use;
activities that negatively impact the performance or availability of the Platform;
attempting to bypass subscription limits or usage restrictions;
using the Platform for purposes other than legitimate business operations; or
any activity that places an unreasonable burden on DreamMaker's infrastructure or third-party services.
Where usage significantly exceeds what would reasonably be expected under your subscription, DreamMaker may:
contact you to discuss your usage;
recommend a more suitable subscription or service plan;
apply reasonable usage limits where necessary to protect platform stability; or
suspend or restrict specific functionality where excessive use materially impacts the Platform or other clients.
Where practical, DreamMaker will work with you to find a suitable solution before applying any restrictions.
10. Client Content
You retain ownership of all Content you upload to DreamMaker.
By uploading Content, you confirm that:
you own the Content or have the necessary rights to use it;
the Content does not infringe the rights of any third party;
the Content complies with applicable laws; and
you grant DreamMaker permission to store, process and transmit the Content solely for the purpose of providing the Services.
DreamMaker does not claim ownership of your business information, customer data, documents or intellectual property.
11. Security
We take reasonable steps to protect the security of the Platform.
However, no online service can guarantee complete security.
You acknowledge that:
internet communications carry inherent risks;
you are responsible for maintaining appropriate password security;
you should use multi-factor authentication where available; and
you should maintain your own backups of important business information.
If we reasonably believe your account has been compromised, we may suspend access while we investigate and secure the account.
12. Availability of Services
We aim to provide reliable and uninterrupted access to DreamMaker.
However, access may occasionally be affected by:
scheduled maintenance;
software updates;
security improvements;
internet outages;
third-party service interruptions; or
circumstances beyond our reasonable control.
While we strive for high availability, we do not guarantee uninterrupted access at all times.
13. Changes to the Platform
Technology evolves quickly.
To improve DreamMaker, we may:
introduce new features;
improve existing functionality;
modify interfaces;
replace technology;
discontinue obsolete features; or
update integrations with third-party providers.
Where reasonably practical, we will communicate significant changes that may materially affect your use of the Platform.
14. Subscriptions
DreamMaker offers a range of subscription plans and services. Your access to features and functionality depends on the subscription or services you have purchased.
Subscription details, pricing and included features are available on our website or as outlined in your proposal, quotation or service agreement.
Unless otherwise agreed in writing, subscriptions automatically renew at the end of each billing period
15. Fees & Payment
You agree to pay all applicable fees for your DreamMaker subscription and any additional services purchased.
Unless otherwise agreed:
Subscription fees are payable in advance.
Project work and professional services are invoiced in accordance with your quotation or proposal.
All prices are in Australian Dollars (AUD).
GST will be applied where required by Australian law.
Payments are due on the date specified on the invoice.
You authorise DreamMaker to charge your nominated payment method for recurring subscription fees until your subscription is cancelled in accordance with these Terms.
16. Failed Payments
If a payment cannot be processed, DreamMaker may:
attempt to process the payment again;
notify you of the failed payment;
suspend access to some or all Services until payment is received; or
terminate your subscription if payment remains outstanding.
You remain responsible for all outstanding fees incurred before any suspension or termination.
17. Fee Changes
From time to time, DreamMaker may review and update its pricing.
Where subscription pricing changes, we will provide reasonable notice before the new pricing takes effect.
Continued use of DreamMaker after the effective date constitutes acceptance of the updated pricing.
18. Cancellation
You may cancel your subscription at any time by providing written notice.
Unless otherwise stated in your agreement:
cancellations take effect at the end of your current billing period;
subscription fees already paid are non-refundable;
cancellation does not affect amounts already owing.
Any custom development, implementation services or project work already completed remains payable.
19. Suspension or Termination by DreamMaker
DreamMaker may suspend or terminate your account if:
you fail to pay amounts owing;
you materially breach these Terms;
your use of the Platform creates a security risk;
you use the Platform unlawfully;
you misuse the Platform in a way that negatively impacts other users; or
we are required to do so by law.
Where practical, we will provide notice before suspending or terminating your account.
20. Third-Party Services
DreamMaker integrates with a range of third-party products and services to provide additional functionality.
These may include payment gateways, communication providers, cloud storage services, productivity platforms and other software applications.
Your use of third-party services may also be subject to the terms and conditions of those providers.
DreamMaker is not responsible for:
changes made by third-party providers;
interruptions to third-party services;
pricing changes made by third-party providers;
removal of third-party integrations; or
issues arising from third-party systems outside our reasonable control.
21. Intellectual Property
All intellectual property rights in DreamMaker remain the property of 11X Pty Ltd or its licensors.
This includes, but is not limited to:
software;
source code;
user interface design;
workflows;
automation templates;
documentation;
branding;
graphics;
training materials;
written content;
videos;
processes; and
other proprietary materials.
Nothing in these Terms transfers ownership of DreamMaker intellectual property to you.
22. Your Intellectual Property
You retain ownership of your own intellectual property.
This includes:
business names;
logos;
trademarks;
customer information;
documents;
images;
videos;
marketing material;
databases; and
other content you upload to the Platform.
You grant DreamMaker a limited licence to use your content solely for the purpose of providing the Services.
23. Confidential Information
Both parties acknowledge that confidential information may be shared during the course of providing the Services.
Each party agrees to:
keep confidential information secure;
use confidential information only for the purposes of providing or receiving the Services;
not disclose confidential information to third parties without permission unless required by law.
This obligation continues after termination of these Terms.
24. Client Data
You own your customer data.
DreamMaker does not claim ownership of your business information or customer records.
You acknowledge that:
you are responsible for the accuracy of your data;
you are responsible for obtaining appropriate permissions from your customers;
you remain responsible for complying with applicable privacy laws.
DreamMaker will use your data only as reasonably necessary to provide the Services.
25. Data Security
DreamMaker takes reasonable technical and organisational measures to help protect client data.
However, no online platform can guarantee absolute security.
Clients are encouraged to:
maintain secure passwords;
enable multi-factor authentication where available;
maintain their own backups of critical business information; and
restrict user access appropriately within their organisation.
26. Privacy
DreamMaker collects, stores and processes personal information in accordance with its Privacy Policy.
By using DreamMaker, you consent to the collection and use of personal information as described in that Privacy Policy.
27. Support Services
Support is provided in accordance with your subscription or service agreement.
Support may include:
technical assistance;
platform guidance;
troubleshooting;
bug reporting; and
general platform enquiries.
Support does not include custom development, business consulting or implementation services unless specifically included in your agreement.
For all support please contact [email protected] or [email protected]
28. Service Improvements
DreamMaker is continually improving its products and services.
From time to time we may:
improve functionality;
update workflows;
redesign interfaces;
enhance security;
introduce new features; or
retire features that are no longer practical to maintain.
These improvements are intended to maintain the quality, security and long-term sustainability of the Platform.
29. Warranties
DreamMaker is committed to providing a reliable and professional platform.
While we take reasonable care in developing, maintaining and improving our Services, we do not warrant that:
the Platform will always be available without interruption;
every feature will operate without error;
all defects will be corrected immediately;
integrations with third-party services will remain available indefinitely; or
the Platform will meet every individual business requirement.
Where consumer guarantees apply under Australian Consumer Law, nothing in these Terms excludes or limits those guarantees.
30. Your Responsibilities
You are responsible for:
maintaining accurate account information;
ensuring your users comply with these Terms;
keeping your login credentials secure;
maintaining appropriate backups of important business information;
reviewing communications before they are sent where appropriate;
complying with all applicable laws relating to your business;
ensuring you have permission to use any content uploaded to the Platform.
DreamMaker provides tools to support your business operations, however you remain responsible for how those tools are used within your business.
31. Limitation of Liability
To the maximum extent permitted by law, DreamMaker and 11X Pty Ltd are not liable for any indirect, incidental, special or consequential loss arising from your use of the Platform.
This includes, but is not limited to:
loss of profits;
loss of revenue;
loss of business opportunities;
loss of goodwill;
loss or corruption of data;
interruption to business operations; or
costs arising from reliance on third-party providers.
Where liability cannot legally be excluded, our total liability is limited to the amount paid by you to DreamMaker for the affected Services during the three (3) months immediately preceding the event giving rise to the claim.
Nothing in these Terms excludes liability that cannot be excluded under Australian law.
32. Indemnity
You agree to indemnify and hold harmless 11X Pty Ltd, DreamMaker, its directors, employees, contractors and representatives against any claims, losses, liabilities, damages, costs or expenses arising from:
your breach of these Terms;
your unlawful use of the Platform;
your infringement of another person's rights;
content uploaded by you; or
your misuse of the Services.
This clause does not apply where the claim arises directly from DreamMaker's negligence or unlawful conduct.
33. Force Majeure
DreamMaker will not be liable for any delay or failure to perform its obligations where such delay or failure results from events beyond our reasonable control.
These events may include, but are not limited to:
natural disasters;
fire;
flood;
pandemic;
cyber attacks;
internet outages;
government actions;
industrial disputes; or
failures of third-party service providers.
We will use reasonable efforts to restore Services as soon as practicable.
34. Suspension & Termination
Either party may terminate a subscription or service agreement in accordance with these Terms or any separate written agreement.
DreamMaker may immediately suspend or terminate access where:
payment remains outstanding;
these Terms have been materially breached;
continued access creates a security risk;
unlawful activity is suspected; or
we are legally required to do so.
Termination does not affect any rights or obligations that arose before termination.
35. Effect of Termination
Upon termination:
your right to access the Platform will cease;
recurring subscription charges will stop at the end of the applicable billing period unless otherwise agreed;
outstanding invoices remain payable;
DreamMaker may delete or permanently remove data after a reasonable retention period unless otherwise required by law.
Clients are encouraged to export important business information before termination.
35. Effect of Termination
Upon termination:
your right to access the Platform will cease;
recurring subscription charges will stop at the end of the applicable billing period unless otherwise agreed;
outstanding invoices remain payable;
DreamMaker may delete or permanently remove data after a reasonable retention period unless otherwise required by law.
Clients are encouraged to export important business information before termination.
36. Changes to these Terms
DreamMaker may update these Terms & Conditions from time to time to reflect changes to our Services, technology, legal obligations or business operations.
Where changes are significant, we will provide reasonable notice through the Platform, email or our website.
Your continued use of DreamMaker after the effective date of the updated Terms constitutes acceptance of those changes.
37. Assignment
You may not transfer or assign your rights or obligations under these Terms without our prior written consent.
DreamMaker may assign or transfer its rights and obligations as part of a business restructure, merger, acquisition or sale of assets.
38. Entire Agreement
These Terms, together with any proposal, quotation, subscription agreement, Privacy Policy or other written agreement between you and DreamMaker, constitute the entire agreement between the parties regarding the Services.
They replace any previous discussions, understandings or agreements relating to the same subject matter.
39. Severability
If any provision of these Terms is found to be invalid, unlawful or unenforceable, the remaining provisions will continue in full force and effect.
40. Waiver
If DreamMaker chooses not to enforce a provision of these Terms on one occasion, this does not prevent us from enforcing that provision or any other provision in the future.
41. Governing Law
These Terms are governed by the laws of the State of Victoria, Australia.
Both parties submit to the non-exclusive jurisdiction of the courts of Victoria and any courts entitled to hear appeals from those courts.
42. Contact Us
If you have any questions about these Terms & Conditions or the DreamMaker Platform, please contact us.
Email: [email protected] or [email protected]
DreamMaker CRMx is an AI-powered all-in-one platform that brings together your CRM, pipeline management, marketing, sales, website, email, and funnel-building tools in one place.
Female-founded in Melbourne and supported by an all-female global team our mission is to make the systems side of business easier, so founders can spend less time in the day-to-day and more time making the impact they’re here to create.
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